These posts are all unsolicited, unpaid and unsponsored. I am doing this with Catalina Kulczar to share uplifting stories of companies doing good in the world. We are more than just a pretty image, we stand for something greater than ourselves and we support whole heartedly those working to create better work environments, more ecologically sound products, and foster a sense of belonging for all.
In sitting down at the beginning of the year I set out to look at my business and think about where I was and where I wanted to be. I was feeling stagnant but what sort of change was I looking for? What projects had been the most rewarding? What was I the most proud of?
I realized a few things to be true; I was bored with just lettering and I wanted to work with people who were actually doing measurable positive things in the world. So I conceived of You’re Doing A Good Job, a series where I got to highlight companies doing good things, work in different styles, explore animation, collaborate with others, provide creative direction is what I needed in my life.
I reached out to my friend Catalina Kulczar a brilliant photographer and all around fun human to be around and asked if she wanted to play around with some stop motion. Turned out she loved the series so much that we decided to work together on the whole thing and would focus on playfulness and story telling.